![Gucci — With Help From Ultimate Muse, Harry Styles — Launches Its First Gender-Neutral Perfume - Fashionista Gucci — With Help From Ultimate Muse, Harry Styles — Launches Its First Gender-Neutral Perfume - Fashionista](https://fashionista.com/.image/ar_1:1%2Cc_fill%2Ccs_srgb%2Cfl_progressive%2Cg_faces:center%2Cq_auto:good%2Cw_620/MTY0MjIyNzQyMTE4Mjc4Mjcz/hp-harry-styles-gucci-mens-tailoring-harmony-korine.jpg)
Gucci — With Help From Ultimate Muse, Harry Styles — Launches Its First Gender-Neutral Perfume - Fashionista
![The new universal fragrance is captured in a campaign featuring a diverse cast of talents including actor and singer songwriter Harry Styles. - Gucci Stories The new universal fragrance is captured in a campaign featuring a diverse cast of talents including actor and singer songwriter Harry Styles. - Gucci Stories](https://media.gucci.com/content/DiaryArticleDouble_Small_640x408/1564658103/DiaryArticleDouble_Memoire-campaign-1_001_Default.jpg)
The new universal fragrance is captured in a campaign featuring a diverse cast of talents including actor and singer songwriter Harry Styles. - Gucci Stories
![The new universal fragrance is captured in a campaign featuring a diverse cast of talents including actor and singer songwriter Harry Styles. - Gucci Stories The new universal fragrance is captured in a campaign featuring a diverse cast of talents including actor and singer songwriter Harry Styles. - Gucci Stories](https://media.gucci.com/content/DiaryHeroArticle_Small_640x816/1564658104/DiaryHeroArticle_Memoire-campaign-1_001_Default.jpg)
The new universal fragrance is captured in a campaign featuring a diverse cast of talents including actor and singer songwriter Harry Styles. - Gucci Stories
![HSD ☀️ on X: "[HQ] Harry Styles for the Gucci Mémoire d'une Odeur campaign, shot by Glen Luchford. https://t.co/fA6yCrjDPl" / X HSD ☀️ on X: "[HQ] Harry Styles for the Gucci Mémoire d'une Odeur campaign, shot by Glen Luchford. https://t.co/fA6yCrjDPl" / X](https://pbs.twimg.com/media/EA2JPKfW4AUGa-F.jpg)
HSD ☀️ on X: "[HQ] Harry Styles for the Gucci Mémoire d'une Odeur campaign, shot by Glen Luchford. https://t.co/fA6yCrjDPl" / X
![Gucci — With Help From Ultimate Muse, Harry Styles — Launches Its First Gender-Neutral Perfume - Fashionista Gucci — With Help From Ultimate Muse, Harry Styles — Launches Its First Gender-Neutral Perfume - Fashionista](https://fashionista.com/.image/t_share/MTY1ODg4NjI3NTkzNzE2ODAz/gucci-memoire-dune-odeur-campaign.jpg)